With Qantas launching their Business Money platform in 2022, I was approached to create a series of animations that outlined the functionality and key advantages that the online product had to offer. What started with 2 animations, quickly became 5, due to the granular nature of the content. The approach I took was starting with simple storyboards on paper, before creating a suite of illustrated assets that could be used as a design system in After Effects. With those assets in place, it allowed me the space to focus on timings and execution in the animation phase.

Here you can see 2 of the longer animations I created, these proved effective on platforms such as the Qantas Business Rewards platform, and Airwallex, where customers would look for a detailed understanding of the product.